“Live Life In Style, Consciously”


My fashion journey started after graduating from Spelman College with a degree in economics (which later came in handy when starting business) then switching careers completely to jump into the industry as wardrobe stylist! I started on set working with celebrity clientele and later transitioned into the digital side of fashion. That is when www.dyandraraye.com was born, a digital platform where I share my personal view fashion, lifestyle and travel.

While blogging and digital influencing I began my Masters in Global Fashion Enterprise program to learn more about the business of fashion. While learning to sew, visiting factories overseas and constructing business plans, I began working with brands who had a mission to not only provide fashion and beauty to the world, but in a healthy way!

Everything came full circle and present day I am not only creating an online presence for fashion brands, my luxury vegan shoe line made from pineapples called Jo-Anne Vernay is now available to pre order. I began sketching when I was a child and making businesses plans on cardboards, 32 years later I was afforded the opportunity to turn my shoe dreams into a reality. A proud multi hyphenate I’m embracing the titles of shoe designer and now brand image consultant – because living life in style consciously means embracing all that you are in every stylish way!